Simone Cuomo

Manage Italian territory spanning 20 regions selling hotel booking online software solution to corporate customers ranging from SME to Blue Chip companies

• Managing the customer relationship and profitability opportunities with key customers, providing strategic customer solutions and achieving mutual goals through leveraging cross functional project teams, systems and processes in order to prioritise and proactively deal with customer requirements
• Responsible for account management/business development activities for key customers, including meeting travel managers, monitoring customer satisfaction with products and services, delivering on site training and webex training when needed
• Providing technical support to customers by enhancing the product according to their needs and increasing customer’s satisfaction
• Design and execute tactical plans to enhance customer profitability, producing all key segments and objectives agreed within the context of the business agreement
• Develop strong internal relationships within HRS to enable clients to achieve their business goals and differentiate HRS from the competitors

Key achievements
• Increased customer retention by 35% in 7 months
• Grew revenue by 50% YOY
• Sales target achieved on 95% of key clients in 8 months (€3.8Mil)

Optimize profitability of lodging properties portfolio by managing product mix, rates, inventory, and margin. Ensure the product is priced competitively in the market and access to room inventory at all times. Prospect new hotels and negotiate contracts ensuring competitive rates, corporate discount and not refundable rates

• Analyzing trends in room rates, revenue and markets, assessing and segmenting hotels based on market conditions, developing forecasts of revenue changes, identifying and advising pricing strategies
• Coordinating and supervising the activity of hotel sales managers
• Formulating a detailed sales plan for a portfolio for identified markets and delivering against agreed sales targets
• Intelligence gathering on customers and competitors, generating leads for possible sales, hotels acquisition and account management activity on key clients
• Analyzing KPI’s: Conversion rate, searches and bookings, creating dashboards, optimizing reports in BO environment

Key achievements
• Revenue targets achieved for two consecutive years in assigned destinations
• Gross booking volumes grew by 40% YOY
• Conversion rate increased between 0.5% -1.5% in main destinations
Increased number of properties in portfolio from 5500 up to 7500

Responsible for the revenue strategy of a 60 bedrooms property developing overall pricing strategy to include all market segments and distribution channels

• Sets group price and acceptance parameters using analysis of pick-up trends and market conditions, in order to maximize the opportunities to confirm group business at the initial enquiry
• Understands the composition of hotel profitability and uses this information to evaluate the business mix and to make recommendations for future rate setting and negotiation.
• Produces weekly and monthly rate and occupancy forecasts for bedrooms and meetings; forecasting accuracy to agreed targets
• Ensures that tactical activity is presented in a timely and correct manner
• Development of the annual sales plan, monitor sales performance to plan during the year, and make adjustments to sales activities as needed in order to achieve plan targets for rooms revenue and RevPAR
• Ensures maximum exposure, inventory availability and rate/revenue opportunities are consistently maintained and monitored
• Driving incremental EBITDA, RevPar and Fair Market Share performance

Key achievements
• Progressing after one year from revenue to general manager role
• RevPar grew on average by 35%
• In the last year 70% of reservations generated by hotel own self booking tool

Working for the largest US power generator as a member of a team of 9 analysts

• Daily advice on trading strategies‚ build and maintain analytical models‚ continuously work to develop and grow the P&L
• Forecasting electricity and gas prices with supply-demand model
• Due diligence and assets evaluation
• Production of country reports and company profiles, market research reports

Key achievements
• £15Mil profits achieved by successfully managing green electricity certificates project
Targets achieved for three consecutive years