Valentina Bianchi
Head of Sales Italy, Viadeo
37 years, graduated in Broad Languages and Literature with specialization in Information Sciences.
I made a complete professional experience covering all roles specific to Marketing Online. Starting from the role of Business Development in AdPepper Media (Online Media Owner) I have acquired full knowledge of the logic of management and acquisition campaigns, web sites and also developing projects for the e-mail permission marketing. I then held positions of Senior Planner in Digital Piano! A Media Agency and Digital Marketing Consultant at DMC - Group FullSix where I expanded my knowledge in areas of extremely diverse market.
I have also developed an extensive technical knowledge on various systems of tracking.
A further enrichment of experience I 've gained by covering the role of Team Coordinator at one of the most important international media agencies, OMD, where assets under management were strongly targeted to return on advertising investment. Communication strategies that I suggested were made to customers with appropriate detailed planning and continually optimized to achieve the objectives previously agreed.
688 contacts2009 - 2010Managed and developed online direct marketing performance based activities either of the website or of the proposed services focused to generate brand awareness for Viadeo.