Luca Binello

Since over 10 I’m working on communication and marketing tools applied in different sectors with specialization on the web and computer technologies related to the web. As partner of a consultant agency specialized on on-line and off-line strategies and integrated and cross media communication, I have the opportunity to deepen my competences in different business realities.

I valorized my professional experience and skills working with important realities of the Italian communication market, both as account manager (Ogilvy Interactive, client American Express and Cisco, client acquisition and loyalty), both as interactive division project manager (Bussolino-sitcap, direct marketing online projects, contact strategies, SEM and SEO, CRM and clients acquisition and loyalty systems) both as online communication consultant (Ediscom s.p.a., strategies for online contacts finalized to client acquisition and loyalty, sector consumer loan (Finatel, Aliprestito) and travel (Alpitour Group)), both as web marketing and web re-design consultant (Core Consulting - IKS)

I desire to enrich the tied up aspects to the marketing communication planning, relationship marketing, tools and the applied technologies, for which I feel a strong passion and a great interest.